My Trading business

3 C s framework

A viable biz is abt creating, communicating and capturing value

1. Creating
- create net value for customers (user benefits exceed user cost)

2. Communication

- it is not what I think.. it is what my potential customers think!!!!

- how can I reach and convince what my solution is value for my potential customers or partners to become my actual customer and partner?

3. Capturing value
- capturing net surplus from the value created against other customers..

------

1. Identify my potential customer pain..

2. Is my product a painkiller? I can immediately solve her problem...

Vs vitamin. . V slow effect..hard to sell

----
Do Porter 5 forces to analyze my situation and competitors

-------
Dear All,

  Split to 3 teams now

1. Multiple optimism study

2. Optimism scanning

3. TA scanning

4. FA scanning